About Mobile Sparks

MobileSparks is India’s first of its kind Mobile Innovation Discovery Platform. MobileSparks aims to uncover innovations from all across India addressing the "Mobile First" markets. After successfully hosting 4th edition of TechSparks - India’s largest tech discovery platform and 2nd edition E-sparks - e-commerce discovery platform, we at YourStory.com believe that there is a huge opportunity for Indian entrepreneurs to innovate in the “mobile first” markets. The annual MobileSparks platform is an attempt to discover the stories innovative and nascent mobile entrepreneurs addressing opportunities in :

  • M-Commerce
  • M-Education
  • M-Health
  • M-Infrastructure
  • M-Payments
  • Smartphone Apps
  • Tablet Apps
  • VAS Products & Services

Event Format

MobileSparks 2013 will consist of high-level keynotes, insightful panel discussions, relevant workshops, and startup pitches to showcase the best innovators across the country. The event will be a unique blend of informative sessions, interactive Q&A, and state-of-the-art innovations by startups on the ground.

Mobile Sparks Demos & Report

This year’s MobileSparks will showcase the top 10 mobile innovations from all across India. The MobileSparks Demos will bring to you the Top 10 early stage mobile startups from all across India, who will demo their products on stage at MobileSparks 2013. The platform aims at providing these startups nation-wide visibility and access to partners. At the event, YourStory.com will also unveil the MobileSparks 2013 Report which encompasses the trends in mobile innovation space in India and also profile the mobile space in India. In short, if you are a mobile enthusiast, MobileSparks is the platform for you to watch out!

MobileSparks 2012 Report

MobileSparks 2012

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Why Attend?

It's no longer a question of entering the mobile space, but rather how quickly you are pushing your business forward. MobileSparks gets you ahead of the next curve in mobile/app development and keeps you on top of the latest emerging trends. Whether you're a mobile/ app startup heavyweight or a newbie, MobileSparks brings together the entire Mobile ecosystem in an interactive environment where attendees can quickly advance their knowledge. Anyone with a vested interest in the business of developing, distributing, designing, marketing, or monetizing Mobile/Apps can’t afford to miss the event. At MobileSparks, you will be a part of cutting-edge content and case studies on Mobile Startups, Emerging Trends, Leveraging the Mobile Discovery, How Mobile Startups/Apps Changing the Consumer Experience, the Future of Mobile, and much more.

Venue

Royal Orchid

1 Golf Avenue, Adjoining KGA Golf Course,
Old Airport Road,Bangalore,
Karnataka - 560008.
080 2520 5566
royalorchidhotels.com

Agenda

9:30 AM - 10:00 AM
Registrations & Coffee Conversations
10:00 AM - 10:15 AM
Welcome Note & Introduction to future of Mobility in India

900 million mobile subscribers, 110 million mobile internet users, 300 million predicted smartphone users within the next 3-5 years, 70 billion apps downloaded globally - what do these numbers mean for the Indian entrepreneurs and what opportunity does this booming mobile economy offer us? Let us find out at MobileSparks 2013.

10:15 AM - 11:15 AM
Learn how to scale with Subroto Bagchi, Author of The Elephant Catchers and Co-founder-chairman of Mindtree
11:15 AM - 11:45 AM
Q&A with Subroto Bagchi

Subroto Bagchi is an Indian entrepreneur and business leader. He is best known for co-founding Mindtree Ltd. in 1999 where he started as the Chief Operating Officer, and for being a well known business author. Prior to MindTree, he served as VP of Product Realization, Lucent Technologies. His set up Wipro's six Sigma initiatives as Corporate Vice President of Mission Quality. He also served as Chief Executive of Wipro's global R&D division. He is also credited with setting up Wipro's U.S. operations in Silicon Valley.

Bagchi was part of the team that successfully led MindTree to IPO to 2007.

If you are an entrepreneur, Bagchi’s books on building and scaling your business are a must-read. The tips and insights he offers come from his own real experiences. In this thorough and interactive workshop, Bagchi will demystify “scale” for all the entrepreneurs at MobileSparks.

This is a must-attend session for you.

11:45 AM - 12:00 PM
Future of Mobile - Karthee Madasamy, Qualcomm Ventures

Qualcomm Ventures is the number 1 investor globally when it comes to Mobile. What is the future of innovation and investment in the dynamic mobile sector? What are the trends globally? Let us find out from the horse’s mouth at MobileSparks.

12:00 PM - 1:00 PM
Mobile se Paisa!

“How to Monetize mobile” is a key question bothering entrepreneurs all over, and especially in India. In-app purchases, subscriptions, advertising and native ads - what are the ways for intelligent monetization of your mobile business and what is the strategy you need to adopt to scale monetization?

In this panel, we bring to you a diverse set of mobile ventures from India, and the entrepreneurs shall open up to you on what is working for them.

Speakers:
Abhijit Bose, CEO, Ezetap
Abinash Tripathy, CEO, Helpshift
Virat Khutal, CEO, Twist Mobile
Girish Ramdas, Co-founder & CEO, Magzter
Sumanth Raghavendra, Co-founder, Deck App Technologies
Rahul Razdan, India Head, Tencent WeChat

1:00 PM - 2:00 PM
Networking & Lunch Break
2:00 PM - 3:15 PM
MobileSparks: Demos by 10 potential mobile entrepreneurs

In the MobileSparks demos, we bring to you, the next generation mobile entrepreneur with a huge potential to make it big!

3:15 PM - 3:30 PM
“Mobile Innovation to Stay Ahead” - session by Nishant Sameer, Principal, Corporate Technology Office, Samsung

When it comes to mobile innovation, with a market cap of 175 Billion USD, Samsung is a leader globally. Let us hear from Nishant on how to stay ahead in this extremely competitive market.

3:30 PM - 4:30 PM
Panel Discussion - Mobile India: Investments & Opportunities - Hear from the India's leading VCs

Managing Directors of India’s leading venture capital firms get together to share with us their understanding of the mobile market, learnings from the investments made so far, and what to expect in 2014 from India.

Speakers:
Bharati Jacob, Founder-Partner, Seedfund
Rutvik Doshi, Principal, Inventus Capital
Shekhar Kirani, Partner, Accel Partners
Vani Kola, MD, Kalaari Capital
T.C. Meenakshisundaram, Founder & Managing Director, IDG Ventures India Advisors
Moderator: Karthee Madasamy, Managing Director, Qualcomm Ventures India & Israel

4:30 PM - 5:00 PM
“Opportunities for developers in Mobile” - session by Dongshin Jung, Global Developer Program Manager at Samsung Electronics.

5:00 PM - 5:30 PM
Cutting-edge UI/UX Workshop : Blind men & an Elephant - Uncovering pieces of the User Experience Puzzle

Cross-platform mobile UI/UX design is key to the success of your mobile venture. The workshop will be conducted by Ashwini Ashokan, User Experience Strategist, Intel Corporation, San Francisco Bay Area.

In Ashwini’s words “The words 'User Experience' have come to encompass a vast vocabulary of skills, methods, thought process and philosophy. And it has come to mean different things to different people in different countries, businesses or walks of life. The closest I can get to describing this: is the lore of the blind men and the elephant. Some see it as user research, some others as UI design and many more as usability testing. And this is especially true, in a country like India, where both the academic and professional fronts are barely just beginning to explore this vast space. As innovators forging breakthroughs in our respective fields, it is crucial that we understand, adopt and make second nature to us, what often seems like nothing more than an evasive, fuzzy (and if I may add, sometimes even just a fancy & glamorous) mantra.

Come join me and peel open the different layers of User Experience that can create both clear value for your business, as well as add a solid foundation for your innovation process, in ways you've never imagined before!”

5:30 PM - 6:00 PM
Fireside Chat with Subramanya Sharma, Sr. VP (Products) & Chief Marketing Officer at Cleartrip, on “Looking Ahead: Mobile Opportunities for 2014”
6:00 PM - 6:15 PM
Closing Ceremony and Winner Announcement